Wednesday, 22 February 2012 07:22
Having a forward thinking management
team, like David, Chrissy, and Carter, that works as a cohesive
unit to drive growth and development for Morton will prove
invaluable.
Morton Publishing
Company, a college textbook publishing company today announced
a new leadership team focused on driving the company’s ambitious
growth initiatives through market expansion and technology
advancements to bring students high-quality textbooks at reasonable
prices.
David Ferguson, Acquisitions Editor for Morton Publishing Company,
has been named the new President, and Chrissy DeMier and Carter
Fenton were also announced as Vice President of Operations and Vice
President of Sales and Marketing, respectively. They are charged
with navigating the company through the future into the next phase
of market entry and expansion.
“Having a forward thinking management team, like David, Chrissy,
and Carter, that works as a cohesive unit to drive growth and
development for Morton will prove invaluable,” said Doug Morton,
former President and current Chairman of the Board of Directors for
Morton Publishing. “Their proven success records and management
capabilities from their fifty-five combined years in the publishing
industry demonstrates their ability to successfully move Morton
Publishing into new markets.
“I am so proud to be leading this company into the future with such
consistent growth potential ahead.We look forward to strengthening
our product offerings by growing our product lines in our existing
markets and developing products in new markets, and working on
viable e-book distribution opportunities to offer our best-selling
content across all platforms for a comprehensive learning
experience,” said Ferguson.
For the past six years, these three have worked together as a team
to drive growth, evaluate market expansion initiatives, and develop
operation strategies to ensure success. This new management
structure is committed to developing new markets and utilizing new
technology to offer students the best products available.
About the New Management Team
David has been in college publishing for fourteen years all with
Morton Publishing. After graduating from the College of William and
Mary, he began as a sales representative and quickly moved to
acquisitions editor. David is committed to ongoing collaboration
throughout the new management team and the company as a whole to
continue to produce high-quality products. He is focused on
building a company that makes employees and customers proud.
Chrissy also graduated from the College of William and Mary and
began working for Morton Publishing in 1990. Over the past
twenty-two years, she has worked in all aspects of the business.
Her superior knowledge of where the industry has been and how it is
evolving offers valuable contributions to the management team. As
the Vice President of Operations, she is committed to ensuring that
Morton Publishing makes progressive strides to achieve growth and
stability.
Carter has been in college publishing for nineteen years working
for West Publishing, Addison-Wesley (division of Pearson
Education), and Morton Publishing. He has held positions as a sales
representative, marketing manager, acquisitions editor, and sales
manager. He joined Morton Publishing in 2006, and is focused on
building strong sales and marketing programs with an exceptionally
hard-working, smart, and ethical sales and marketing team.
About Morton Publishing Company
Morton Publishing Company is a small, privately owned college textbook company based in Englewood, CO. Since 1977, Morton Publishing has been dedicated to publishing high-quality textbooks and laboratory materials while keeping costs down so that books are affordable for students. Morton believes that high prices should never dissuade students from investing in their education. For more information about Morton Publishing, visit Morton-Pub.com or call 800-348-3777.