Tuesday, 31 January 2012 10:14
HEALTHeME HEALTHeME will deliver personalized
text messages that help curb bad decisions, and motivate people to
stay on course with diet and exercise goals.
HEALTHeME, the company already featured in FOX News, Popular Mechanics and Tech Crunch, today announced a new cognitive-behavioral based approach to reduce stress; stress management delivered via text messaging.In a 12 week pilot that followed 300 adults, personalized text messages delivered at just the right time lowered stress for 60% of the users, and improved mood for 65% of users.
“This is good news for all Americans currently stressed about money, work and the economy. Research shows that stress can contribute to the development of major illnesses, such as heart disease, depression, and obesity. HEALTHeME will deliver personalized text messages that help curb bad decisions, and motivate people to stay on course with diet and exercise goals,” says Sloan Rachmuth, co-founder of HEALTHeME.
As an addition to the current HEALTHeME platform, this stress reduction program first analyzes a person’s unique ability to cope with anxiety, stress, boredom, or sadness. The analysis is used to customize a text message approach that matches the person's coping style. The predictive text messages are deployed at critical moments in order to help curb bad health decisions that are triggered by stress.
“According to the American Psychological Association, 22% of Americans are extremely stressed. As daily stress is directly linked to over eating, weight gain and obesity, HEALTHeME offers a proven, practical, and simple way to cope with stress and achieve weight loss. Ultimately, psychology-based text messaging gets the job done,” says Sloan Rachmuth.
HEALTHeME was co-founded by Dr. Guy Rachmuth. Frequently featured on MSNBC, WSJ, Forbes, and BBC, Dr. Rachmuth earned worldwide recognition for developing the first computer chip that is able to simulate human learning and memory.He was also awarded by MIT for MIT's Best Technologies of 2011 for his contribution to artificial intelligence.
For more information, please visit ww.myhealtheme.com
Media Contact: Sloan Rachmuth(704) 299-9071
About HEALTHeME
HEALTHeME was founded with the vision is to give people the
knowledge, motivation, and support necessary to achieve long
lasting weight loss and optimum health. HEALTHeME is comprised of a
team of professionals from the fields of clinical nutrition,
exercise science, behavior science, and communications.